FACTORS THAT INFLUENCE BASIC CHEMISTRY STUDENT SATISFACTION WITH INTERACTIVE LEARNING VIDEOS USING FACTOR ANALYSIS

Abstract

Learning video media is one of the supporting media used to increase students' motivation in carrying out the learning process and can increase teacher satisfaction in the world of education. This study aims to analyze the factors that affect student satisfaction with interactive learning videos using descriptive statistical analysis and inferential statistics (factor analysis) and research data derived from filling out questionnaires for students taking the Basic Chemistry course (KIMD4110). The research scale used is the Likert scale with a total of 146 respondents who have filled out the questionnaire and consists of 15 indicators. Based on the level of satisfaction of participants, it was found that 12 of the 15 indicators of students gave an appreciation of agreeing and strongly agreed with a percentage of more than 80%. Whereas the other 3 indicators gave an appreciation of 68-75% and based on factor analysis formed 2 factors representing 15 indicators that affect satisfaction students to the (KIMD4110) interactive learning video namely the structure of video content and video innovation quality.