MOOCS DEVELOPMENT FOR SUCCESSFUL START UP BUSINESS

Abstract

A start-up company is one of the many new website-based companies that have emerged due to the rapid development of business along with the development of the internet and online media. Start Up has an important role in advancing micro, small and medium enterprises (MSMEs). Building a start-up requires steps that must be taken. In general, the reference to building a start-up business does not only focus on the management stage, but also includes other aspects, such as marketing, product innovation, financial management, and human resource development. These aspects are very important to ensure that a start-up business can grow and compete in a competitive market. Thus, running a start-up business requires knowledge and experience so that the business can continue to exist. There are several ways that can successfully develop a start-up business. One practical way that can be done is to learn the material through MOOCs Successful Start Up Business as an open and massive learning platform. The type of MOOCs developed in the form of xMOOC using ADDIE MOOCs developed consists of seven materials, namely (1) Basic Concepts of Start Up Business, (2) Start Up Business Planning, (3) Starting a Start Up Business, (4) Determining Business Ideas, (5) Business Development, Turnover, and Profits, (6) Avoiding the Death of a Start Up Business, and (7) Successful Start Up Business Inspiration. The development of these MOOCs can provide knowledge in developing a Start Up business with adequate entrepreneurial skills so that the business can become successful.