GENERATION ALPHA AND SHARIA BANKS: INNOVATION IN INCREASING SAVINGS LITERACY IN THE MODERN ERA

Abstract

Literacy is a person's ability to read, write, understand, interpret, and use information well. Islamic financial literacy is the foundation for a person to manage finances in accordance with the rules in Islam. Most children in this era of the alpha generation, still do not know the importance of understanding how to manage finances well, then, they still do not know about the place where money is stored, namely banks. Therefore, this innovation conducts counseling related to saving literacy in alpha generation children, so that their understanding of Islamic finance and banking is broader. Indonesia's Islamic finance industry holds enormous potential and is ranked third in the world as the best Islamic finance (Islamic Corporation for the Development of the Rivate Sector (ICD), 2023). However, the results of the 2022 national survey were recorded at 9.14% for the literacy index and 12.12% for the Islamic financial inclusion index. For this reason, innovation is needed in increasing saving literacy in the modern era among the alpha generation. The purpose of this study is to improve Islamic financial literacy among the alpha generation in the modern era. The method used in this literacy is through interviews and filling out questionnaires with a population of 41 people. The results of the innovation in improving saving literacy will be obtained through graphs and filing out questionnires where the results of this innovation will prove how well the alpha generation understands how much they understand managing finances and saving Islamic banks in the modern era.