Penerapan Kecerdasan Buatan (AI) dalam Optimalisasi Operasional dan Pengalaman Pelanggan Marketplace "Shopdes" Desa Bojong Koneng Babakan Madang Bogor Jawa Barat
Keywords:
Kecerdasan Buatan, Marketplace, Shopdes, Bojong KonengAbstract
This Community Service aims to explore the application of Artificial Intelligence (AI) in optimizing operations and customer experience at the “Shopdes” marketplace in Bojong Koneng Village, Babakan Madang, Bogor, West Java, which was developed in 2023. By leveraging AI, this marketplace is expected to enhance operational efficiency, such as inventory and logistics management, and improve customer experience through service personalization and automated customer support. The methods used include needs analysis, system design, implementation, and performance evaluation. The results show that the application of AI can have a significantly positive impact on operations and customer satisfaction, thereby supporting local economic development and the competitiveness of the marketplace.
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