Vol. 1 (2024): Special Issue on Digital Transformation

Published: 2025-06-10

Articles

ANALYSIS OF FLASH DEALS AND FREE DELIVERY ON TWIN DATES E-COMMERCE SHOPEE ON PURCHASE DECISIONS: A LITERATURE REVIEW

Luluk Fauziyah, Raymond Wahyudi

1-4
- PDF
THE INFLUENCE OF SOCIAL MEDIA MARKETING ON THE PURCHASING DECISIONS OF GENERATION Z CONSUMERS

Cindy Fatika Sari, Rabiatul Adwiyah

5-10
- PDF
ANALYSIS OF THE USE OF DIGITAL MARKETING IN INCREASING SALES AT THE SARI TANI TEMANGGUNG AGRICULTURAL SHOP

Ananda Putri Prasetya, Budi Lesmana

11-14
- PDF
THE IMPACT OF TECHNOLOGICAL ADVANCEMENTS IN THE ERA OF THE INDUSTRIAL REVOLUTION 4.0 ON HUMAN RESOURCES AND EMPLOYMENT IN THE LABOR MARKET

Yo Sephine Gabriellie Anastasya Hendra, Nenden Nur Annisa

15-22
- PDF
ANALYSIS OF ONLINE SHOPPING BEHAVIOR AMONG STUDENTS IN BANYUWANGI REGENCY

Adelia Nurvita Devi, Iwan Kurniawan Subagja

23-26
- PDF
IMPACT ANALYSIS OF DIGITAL MARKETING STRATEGY IN INCREASING SALES AND CLIENT LOYALTY: AN E-COMMERCE INDUSTRY PERSPECTIVE

Razaqi Dimassyah Yuwono, Lulu Ulfa Sholihannisa

27-34
- PDF
THE INFLUENCE OF SOCIAL MEDIA MARKETING ON BUYING INTEREST: CASE STUDY TIKTOK SHOP

Nurul Hikmah, Fatimah Abdillah

35-39
- PDF
ANALYSIS OF THE USE OF FREEWARE SCAN IT TO OFFICE IN IMPLEMENTING HISBAH VALUES IN MANAGING ELEMENTARY SCHOOL STUDENTS’ POCKET MONEY IN PESANTREN

Fauzie Adlha, Indar Fauziah Ulfah

40-44
- PDF
IMPLEMENTATION OF STANDARD OPERATING PROCEDURES (SOP) IN THE MAINTENANCE OF ELECTRONIC PRODUCTION MACHINES: A CASE STUDY AT AUTOMOUNT PRODUCTION SONY EMCS. SDN. BHD.

Suci Puspita Sari, Fachmi Al Faroqi

45-49
- PDF
THE EFFECT OF TECHNOLOGY READINESS IN THE USE OF QRIS OVO ON CHANGES IN TRANSACTION PATTERNS AT NON-ACE OFFLINE MERCHANTS

Dewaric Fadey Simatupang, Irsyad Kamal

50-57
- PDF
THE FUTURE OF WORK IN WORKFORCE: THE ROLE OF AI IN HUMAN LABOR REPLACEMENT AND BUSINESS TRANSFORMATION

Sri Rahayu, Selviana Diah Utami, Aeni Muti, Yazira Friya

58-62
- PDF
LITERATURE REVIEW: THE IMPACT OF E-COMMERCE ON TRADITIONAL MARKETS THAT ARE TRANSFORMING INTO THE DIGITAL ERA

Nurmanik Manintan

63-67
- PDF
DEVELOPMENT PROCEDURES FINANCING PRODUCTS PNM MEEKAR SHARIA UNIT SUKORAME IN THE ERA OF DIGITALIZATION Introduction

Rinda Vebi Lestari

68-72
- PDF
CHALLENGES AND OPPORTUNITIES IN THE IMPLEMENTATION OF ARTIFICIAL INTELLIGENCE (AI) IN ACCOUNTING SYSTEMS

Shiddiq Satrio Wicaksono, Purwanti

73-76
- PDF
ANALYSIS OF THE ROLE OF SOCIAL MEDIA ON CONSUMER DECISIONS IN THE PURCHASE OF FASHION BRACELET PRODUCTS IN SHOPEE

Shofiana Siti Masyitoh , Wala Erpurini

77-80
- PDF
SHOPPING TRANSFORMATION: THE IMPACT OF E-COMMERCE ON PHYSICAL STORE REVENUE (STUDY ON ALI SUWARDI STORE IN SOUTH JAKARTA CITY)

Putery Fadilla Sari Medisca, Yosart Adi Suyoso

81-85
- PDF
LITERATURE STUDY ON THE IMPACT OF DIGITAL TRANSFORMATION ON COMPANY PERFORMANCE

Yohanes Susanto, Eko Dwi Putra

86-90
- PDF
DIGITAL INNOVATION IN WAREHOUSE MANAGEMENT: BUILDING A COLLABORATIVE WORK CULTURE WITH GOOGLE WORKSPACE AT BPKP SULUT

Gusti Ahmad Yani, Nenden Nur Annisa

91-95
- PDF
STRATEGIC MANAGEMENT OF PT. BANK RAKYAT INDONESIA IN FACING THE ERA OF DIGITAL TRANSFORMATION IN THE BANKING INDUSTRY

Gaby Monica, Kahar

96-99
- PDF
THE ROLE OF SOCIAL MEDIA IN MARKETING: THE IMPACT OF FACEBOOK MARKETPLACE AND WHATSAPP ON SALES AT PT. LARIZ PACKAGING

Nanda Putri Aprilia, Rahmad Purnama

100-104
- PDF
ANALYSIS OF SHAKA CELLULAR COUNTER BUSINESS DEVELOPMENT STRATEGY IN THE DIGITAL ERA

Dila Dila, Novebri novebri

105-109
- PDF
UTILIZATION OF SOCIAL MEDIA TO PROMOTE CULINARY BUSINESS

Arista Sinta Dewi

110-114
- PDF
Artificial Intelligence in Business: From Research and Innovation to Market Deployment Bridging the Gap Between Cutting Edge AI and Real World Applications

Rama Bimantara Putra

115-121
- PDF
THE EFFECT OF USING DIGITAL PLATFORMS ON PURCHASE INTENTION (CASE STUDY AT MINIMARKET 31 IN PASURUHAN LOR VILLAGE, KUDUS)

Meiliana Surya Ardiani, Ghaffar

122-126
- PDF
DIGITAL MARKETING STRATEGY TO INCREASE SALES OF WARDAH PRODUCTS IN THE E-COMMERCE ERA

Novita Dwi Ruwanti, Irma Satya Indriyanti

127-131
- PDF